Master In Digital Marketing
By DigiGrowHub Mentor
Categories: Digital Marketing
About Course
The objective of the Training Program
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- To make you an expert in marketing a business online by making you learn and understand how to do digital marketing & Start learning from Fundamentals.
- To make you earn money online by doing affiliate marketing and Adsense blogging as a part-time or full-time freelancer.
What Will You Learn?
- Develop your own digital marketing strategy
Course Content
Section 1: Introduction to Digital Marketing Course
Digital Marketing Overview, Digital Marketing vs Traditional Marketing
Digital Marketing Process & Visibility
Bringing Targeted Traffic
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Digital Marketing Overview, Digital Marketing vs Traditional Marketing
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Digital Marketing Process & Visibility
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Bringing Targeted Traffic
Email Marketing
Creating and publishing Normal website form
Creating and publishing Pop-ups on our Website
How to Increase Open Rates of Emails
How to increase click rates of emails
Change email id, hide contact address, new subscribers notification
How to create Newsletter-1
How to create Newsletter-2
How to create Auto Responder
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Assignments
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Creating and publishing Normal website form
15:34 -
Creating and publishing Pop-ups on our Website
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How to Increase Open Rates of Emails
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How to increase click rates of emails
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Change email id, hide contact address, new subscribers notification
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How to create Newsletter-1
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How to create Newsletter-2
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How to create Auto Responder
Lead Generation through Digital Marketing Campaigns
How to Design Landing Pages
Design Landing Page
A/B Testing and publishing landing page
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How to Design Landing Pages
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Design Landing Page
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A/B Testing and publishing landing page
Google Ad Words (Search Engine Marketing)
Adwords Overview
Adwords Search Campaign Setup and Analysis
Adwords Ad Extension
Optimize the Search engine campaign
Display Campaign
Remarketing
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Adwords Overview
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Adwords Search Campaign Setup and Analysis
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Adwords Ad Extension
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Optimize the Search engine campaign
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Display Campaign
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Remarketing
Google Ads Display Certification
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Grow Your Business with Google Ads
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Identify Campaign Types on Google Display Ads
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Reach Users on Google Display Ads
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Increase Efficiency with Automated Bidding
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Deliver the Right Message on Google Display Ads
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Increase Conversions with Performance Planner
Google Ads Search Certification
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Grow Your Business with Google Ads
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Explore the Value of Google Search
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Understand the Google Ads Auction
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Deliver the Right Message with Text Ads
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Make Ads Relevant with Search Ad Extensions
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Increase Efficiency with Automated Bidding
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Reach Valued Customers with Search Audiences
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Boost Performance with Optimization Score
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Increase Conversions with Performance Planner
Google Shopping ads Certification
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Grow Your Retail Business with Google
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Reach More Customers with Shopping Campaigns
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Drive Shoppers In-store with Local Product Ads
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Promote Your Brand with Showcase Shopping Ads
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Grow Your Business with Google Ads
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Increase Efficiency with Automated Bidding
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Increase Conversions with Performance Planner
Google Ads Apps Certification
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Understand the Apps Ecosystem
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Explore Google App Campaigns
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Define Your App Campaign Goal
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Measure What Matters in App Campaigns
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Begin with App Campaign Settings
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Finish with App Campaign Ad Groups and Assets
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The Role of the Marketer in App Campaigns
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Guide the Machine for a Better App Campaign
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Create and Refine Your App Campaign
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Understand Your App Campaign Results
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Optimize the App Experience
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Expand App Reach Across Markets
Google Ads Video Certification
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Discover the Value of YouTube
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Connect with Your Audience on YouTube
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Know Video Ad Formats
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Explore Creative Essentials for YouTube
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Understand YouTube for Action
Google Analytics
Google Analytics Overview
Off Site Analytics
Setup Google Analytics
Link Google Analytics with Google Adwords, Google Website,etc
Audience Analysis
Google Analytics Acquisition
Google Analytics Behavior
Google Analytics Conversion
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Google Analytics Overview
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Off Site Analytics
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Setup Google Analytics
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Link Google Analytics with Google Adwords, Google Website,etc
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Audience Analysis
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Google Analytics Acquisition
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Google Analytics Behavior
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Google Analytics Conversion
Search Engine Optimization (SEO)
Google Search Console
Working of Search Engine
SEO Introduction
Keyword research– parameters
Get Keyword Idea list from Google Adwords
Shortlist Keywords on basis of Relevance, Monthly searches
Finding parameters Google trends & Monetary Value
Sort keyword on basis of 5 parameters
Final Selection of keywords
On page SEO Introduction
On page HTML Tags
On page Meta Tag-Part 1
On page Meta Tag-Part 2
On page Schema Tag
On page Content
On page Keyword Placement
On page Text Formats
On page Image SEO
On page Links
On page social media tags
On page site accessibility
Local SEO
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Google Search Console
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Working of Search Engine
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SEO Introduction
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Keyword research– parameters
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Get Keyword Idea list from Google Adwords
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Shortlist Keywords on basis of Relevance, Monthly searches
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Finding parameters Google trends & Monetary Value
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Sort keyword on basis of 5 parameters
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Final Selection of keywords
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On page SEO Introduction
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On page HTML Tags
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On page Meta Tag-Part 1
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On page Meta Tag-Part 2
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On page Schema Tag
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On page Content
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On page Keyword Placement
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On page Text Formats
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On page Image SEO
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On page Links
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On page social media tags
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On page site accessibility
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Local SEO
On-Page SEO
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On-Page SEO Basics
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Optimize Your Content for SEO
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Optimize Title and Description Tags
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Write SEO Content
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Optimize for CTR
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On-Page UX Signals
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Advanced On-Page SEO Tips
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On Page SEO Interview Questions
Off-Page SEO
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Off-Page SEO Fundamentals
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Boost Off-Page SEO With Backlinks
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Generate Brand Signals
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Improve E-A-T
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Bonus Off-Page SEO Techniques
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Off-Page SEO Case Studies
Local SEO
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Introduction to Local SEO
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Getting on the first page
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Content Marketing – Your Ticket to thousands of clients
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Search Engine Ranking Factors
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BONUS Tips, Tricks and Hacks for your website
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Conclusion
Link Building For SEO
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Link Building Fundamentals
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Find High-Quality Links
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Content Marketing
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Email Outreach
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Black Hat Links
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Link Building Strategies
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New Case Studies
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Advanced Link Building
Social Media Marketing
Social Media Automation
All Social Media Marketing Tips and Tricks
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Social Media Automation
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All Social Media Marketing Tips and Tricks
Facebook Marketing
Introduction and setup of facebook page
#Tips to create engaging post
How to Engage Facebook fans
Advertise on Facebook or Facebook Ads
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How to Engage Facebook fans
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Advertise on Facebook or Facebook Ads
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Introduction and setup of facebook page
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#Tips to create engaging post
Linkedin Marketing
Overview, Profile building and Pulse posting
Linkedin Groups
Company Pages Building and Strategy
LinkedIn Ads Details
LinkedIn Ads Creation Practically
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Overview, Profile building and Pulse posting
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Linkedin Groups
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Company Pages Building and Strategy
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LinkedIn Ads Details
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LinkedIn Ads Creation Practically
Twitter Marketing
Twitter Overview and Working
Tweet deck
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Twitter Overview and Working
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Tweet deck
Youtube Marketing & Making money from Youtube ads
Youtube Channel Creation and Customization
Making Videos
Youtube Video SEO
Video or Youtube Campaign on Adwords
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Youtube Channel Creation and Customization
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Making Videos
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Youtube Video SEO
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Video or Youtube Campaign on Adwords
Online Display Advertising
Common Terminology
Online Display Advertising
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Common Terminology
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Online Display Advertising
Content Marketing
Common Terminology
Content Marketing Tools
Content Marketing
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Common Terminology
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Content Marketing Tools
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Content Marketing
Digital Marketing Strategy
Common Terminology
Creating a Digital Marketing Strategy
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Common Terminology
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Creating a Digital Marketing Strategy
Mobile Marketing
Mobile Marketing Overview , Mobile vs app
Easy Mobile App Creation
Buy Mobile App and Publishing it on IOS and Google Play Store
Mobile Advertising using Adwords
SMS Marketing
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Mobile Marketing Overview , Mobile vs app
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Easy Mobile App Creation
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Buy Mobile App and Publishing it on IOS and Google Play Store
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Mobile Advertising using Adwords
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SMS Marketing
Overview , Analysis, Installation & use of Plugins
Types of Website
Using Plugins In WordPress
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Types of Website
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Using Plugins In WordPress
Online Reputation Management
Affiliate Marketing
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Affiliate Marketing
Conclusion
Personal Guidance from Digigrowhub
Draft Lesson
Practical Assignment Training
Further Steps For Job Placements
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Personal Guidance from Digigrowhub
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Draft Lesson
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Practical Assignment Training
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Further Steps For Job Placements
Website Planning & Creation using Custom Sites Platform
Building a Website
Types of Website
Website terminology and buying domain name
Buying a hosting
Change Name server in domain panel
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Building a Website
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Types of Website
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Website terminology and buying domain name
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Buying a hosting
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Change Name server in domain panel
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